In preparation for the release of the 10th Anniversary Edition of Peter Singer’s book, The Life You Can Save: How to Do Your Part to End World Poverty, we partnered with The Life You Can Save to design and develop a brand new website. From UI/UX design to web development to content creation, we delivered a new digital experience that promoted free downloads of the book and increased the conversation rate for new donations. Year over year, The Life You Can Save saw a massive 70% increase in donations the week of launch. We’re grateful to be considered a part of a team working to change the culture of giving and dramatically improve the lives of those in extreme poverty.
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